Marketing & Communication Strategies
Consistent communication and marketing services are essential for non-profits to build awareness, engage supporters, and achieve their missions. We work closely with organizations to tailor these services to their unique needs and objectives.
​
Most services begin at $500. Please inquire about your needs and we will create a custom package that best suits your budget.
Strategic Communication Planning
​Regardless of whether an organization has a five-year or fifty-year history, it is essential to pause and reassess the organization's purpose and rationale. The mission should consistently act as the guiding "true north," influencing nearly every decision. This principle should extend to all communication and marketing endeavors. The service focuses on crafting thorough communication plans that align with the non-profit's mission, objectives, and intended audience.
Digital Marketing
Technology is constantly changing and it can be difficult to utilize the right channels to target the audiences that want to support your mission. Implementing digital marketing strategies, including social media management, email marketing, and content creation proves effective in enhancing visibility and engagement. However, meticulous planning and precise execution are essential to maximize the impact of these strategies for your non-profit.
Data Analytics and Measurement
Measuring data at a non-profit is crucial for assessing the impact of programs, making informed decisions, and demonstrating accountability to stakeholders. This service calls for utilizing analytics tools to measure the effectiveness of marketing and communication efforts and making data-driven adjustments to ensure that outreach gets to the intended audience in the right location and at the right time.
Public Relations and Crisis Management
​This offering encompasses a broad spectrum of activities, ranging from creating press releases, overseeing media relations, and securing media coverage to elevate awareness and bolster your reputation. An often overlooked aspect is crisis communication, which involves developing strategies for effectively managing communication during crises or sensitive situations. This proactive approach ensures transparency and aids in the management of public perception.